Mexican burrito chain called Illegal Pete’s Asked to Drop ‘Illegal’ from Name

Some Colorado residents are urging a Mexican burrito chain called Illegal Pete’s to remove the “Illegal” part of its name due to the connotations it carries.
They say that the word “illegal” is used to describe undocumented immigrants, suggesting that the name is offensive.
The Coloradan newspaper reported that approximately 30 people gathered in Fort Collins Wednesday to ask the chain’s owner, Pete Turner, to change the name of the chain.
The move is part of a US-wide campaign to remove the “illegal,” or “I-word,” from “illegal immigrants,” saying the term is dehumanizing.
Turner, however, said that the name of his chain doesn’t have anything to do with immigration.
He said it is in reference to a novel that he read in college. He said he’s committed to “inclusive” business and helped pay for some of his employees to become US citizens.
“This is all very near and dear to me,” he added, according to the paper.
“Social context is hugely important,” Fort Collins immigration attorney and the meeting moderator, Kim Medina, was quoted as saying. “We’ll never get to big issues, such as immigration reform, until we can solve these smaller issues of language.”http://www.theepochtimes.com/n3/1044146-immigration-reform-2014-mexican-food-chain-asked-to-drop-illegal-from-name/